Thursday, March 1, 2012

Airtel Nigeria Launches 3.75G Service


(L-R): Inusa Bello, Chief Sales Officer; Rajan Swaroop, CEO and
Emeka Oparah, VP/Director, Corporate Comms. & CSR, all of
Airtel Nigeria during the launch of the Airtel 3.75G Service in Lagos…

Airtel Nigeria has taken a significant step to deepen its network capacity and quality as it announced the roll-out of 3.75 Generation (3G) services across the 36 States in Nigeria and the Federal Capital Territory, Abuja.
The company believes that with this launch, it is set to boost customers’ experience with high speed mobile broadband and Internet access, empowering telecoms consumers to watch live TV, download music, make video calls as well as send and receive emails using enabled devices.
However, there are doubts over the company’s capacity to offer data services in all the 36 states and the Federal Capital Territory as it stated that it can currently offer 50% of data services on its network and would move up to 70% soonest.
At the 3.75G service launch, Airtel also announced up to 50% bonus offer on purchase of any of its data plan bundles; free 2GB on purchase of data dongle and a free one month subscription for BlackBerry users who activate a two-month plan. New customers on the network will enjoy a bonus N100 airtime on any recharge from N100 and above, plus complimentary 10MB data valid for seven days.
Airtel Nigeria’s Chief Executive Officer and Managing Director, Rajan Swaroop said at the launch that the telco has yet again raised the bar in its quest to
delight Nigerians with more innovative and affordable telecoms offerings.
He said the latest innovation is timely and a direct response to the yearnings of telecommunications consumers across the globe and especially in Nigeria where technological advancement is moving with the speed of light in line with global trends.
“Today, we have to come to make another important statement as we seek to respond directly to the demands of our esteemed customers, who themselves are responding to the stimulus of global technological advancement and modern trends. We are the only operator with five different channels for data bundle activation and our 3.75G capacity is up to 42 megabytes per seconds.
“This is in sync with the commitment we made to Nigerians on commencement of operation not too long ago, that we shall provide our customers with mobile telecommunications services that will be innovative, affordable, delightful and impactful regardless of our customers’ class, social status or income level. We will continue to live by our commitment to becoming the most loved brand in the daily lives of Nigerians,” said Rajan Swaroop.
With over 244 million customers across 19 countries in Africa and Asia, Airtel is currently ranked 5th in the list of global telecommunications companies.

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